Skip to main content

Posts

Food Culture & Food Truck

Seeing food trucks in our favourite spots offers a tasty, affordable alternative to our daily routines. Not only do they provide delicious meals, but they also foster a strong sense of community, becoming an integral part of the food culture and building meaningful relationships between vendors and consumers. One of my clients approached me with a branding design project for her new food truck business. She shared a wonderful story with me about her grandfather, who owned an Opel Blitz built in 1965. She dreamed of renovating it, inspired by her uncle, who suggested transforming it into a food truck. This truck, originally used to transport food, holds many cherished stories from her grandfather's life. Hearing these stories deeply inspired me. Before she even asked, I created some illustrations to visualize her food truck idea, hoping to inspire and motivate her. It was a small gesture, but one made with great enthusiasm and encouragement. Opel Food Truck Opel Food Truck...
Post a Comment
Read more
Recent posts

Food menus are like a canvas!

A food menu does more than display prices. it represents the business's nature and brand value. Unique food requires a unique menu to showcase it to the world. Food menus are like a canvas, and food illustration helps achieve that uniqueness and quality. I received this project from my previous employer, which required enhancing the brand value and showcasing the quality of the food. I developed a design concept and created sketches and illustrations based on this concept, adhering to the client's project timeline. This project was an amazing experience for me as it allowed me to research and study more about food and branding. Finalised Food Menu Line Illustration and Composition Coloured Food Illustration I hope you enjoy this design project and my illustrations. Your feedback keeps me motivated! :)
Post a Comment
Read more

Got food inspiration from Pick Up Limes!

Recently, I discovered an amazing YouTube channel focused on healthy food and living. It's called "Pick Up Limes," created by Sadia, who does an exceptional job. One day, while watching one of her videos, I found inspiration for my artwork. What I've created here is a blend of her ideas with my own touch, incorporating additional ingredients to enhance its beauty. Line Sketch Finalised Illustration Whenever I look at this illustration, it always makes me hungry. Don't you agree?
Post a Comment
Read more

I made food menu again!

I received this project from my previous employer, who had a newly opened hotel restaurant. The client wanted the food menus and other collateral designs to have a more professional and traditional approach. I researched various ideas and drew inspiration from them, eventually creating a sample menu design that the client approved.  For the final design, I used the etching technique, a traditional method for creating illustrations. I was very satisfied with the results and the overall quality of the illustrations.   Etching style food illustrations Finalised food menu I collaborated with my fellow designers and gathered ideas from them for the binding and cover design. We decided on a leather cover with spiral binding, which helped achieve a more traditional and professional look. The final result turned out beautifully, and the client was very pleased.
Post a Comment
Read more

Vintage food illustration

Andruw recently commissioned another piece from me, this time for a vintage food illustration. This style differs from my usual food illustrations as it involves traditional colouring methods and techniques. I felt the need to experiment with this approach, so I discussed it with Andruw, and he agreed. The result turned out exceptionally well. Finalised Vintage Food Illustration Colour Process Creating this vintage-style artwork was a lot of fun and a great experience. I hope this gives you an idea of how the process went. If you enjoyed it, I’d love to hear your comments.
Post a Comment
Read more

Made some food & herb illustration

Recently, my friend Andruw, a web designer based in London, UK, approached me for a new web project he received from a client. He invited me to contribute by illustrating food and herb images for his design project. With the references he provided, I found inspiration to create these artworks, which turned out successfully. Eucalyptus Illustration Coconut Illustration Arnica Flowers & Herbs Illustration Grapefruit Illustration Burseraceae Illustration Hemp Illustration Aloe Vera Illustration  Lemon Illustration Peppermint Illustration I expressed my gratitude to Andruw for inviting me to contribute to his project. His encouragement to showcase the illustrations before the project's release was greatly appreciated. Overall, it was a fantastic project experience.
Post a Comment
Read more

Commissioned Food Artwork

I recently created artwork for a special client who is a director in the international food industry. He contacted me via email for a quick turnaround on a food illustration needed for his presentation. I promptly completed the illustration according to his specifications. He was pleased with the result and expressed gratitude for the quality of the work and for saving him valuable time. I created a streamlined line illustration and adjusted the composition for improved visual appeal. Colour process Finalised food artwork
Post a Comment
Read more